A Story is a Deal. How to use the science of storytelling to lead, motivate and persuade, Hardback - Will Storr

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How to cement brand loyalty, craft irresistible pitches and lead persuasively by harnessing the science of storytellingPublisher: Little, Brown Book GroupAuthor(s): Will StorrNumber of pages: 368Publication date: 2025Dimensions: 145 x 225 x 34Cover type: Hardback

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