Vândut de elefant.ro
With its research-based approach and ample practical examples, this book is designed for advanced undergraduates, MBA students, and professionals who seek to deepen their understanding of digital market dynamics by offering a step-by-step guide on how to develop and launch digital innovations.Publisher: Cambridge University PressAuthor(s): Aija (Cornell University, New York) LeiponenIllustration(s): Worked examples or ExercisesNumber of pages: 322Publication date: 2023Dimensions: 178 x 254 x 15Cover type: Paperback / softback
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                                Vânzător: Elefant.ro
                                Brand: Cambridge University Press