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Scientific Advertising - Claude Hopkins

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53.17 ^RON

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Preț: 53.17 ^RON

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Scientific Advertising - Claude Hopkins • libris.ro	53.17 ^RON Spre Magazin
Scientific Advertising, Hardcover - Claude Hopkins • elefant.ro	109.99 ^RON Spre Magazin

Detalii:

nThis Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business

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