Scientific Advertising - Claude Hopkins

Detalii:

n nThis Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Businessn

Preț:

105.62 ^RON

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Alte detalii:

Vânzător: Libris.ro
Brand: Claude Hopkins