Strategic Communication. An Introduction to Theory and Global Practice, 2 ed, Paperback - Mats (Lund University, Sweden) Heide

Detalii:

This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on The Future of Strategic Communication.Publisher: Taylor & Francis LtdAuthor(s): Mats (Lund University, Sweden) HeideNumber of pages: 254Publication date: 2022Dimensions: 155 x 233 x 19Cover type: Paperback / softback

Preț:

310.99 ^RON

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Vânzător: Elefant.ro
Brand: Taylor & Francis Ltd