The Marketing Directors Handbook. The Definitive Guide to Superior Marketing for Business and Boardroom Success, Hardback - Guy Tomlinson

Detalii:

A unique and practical guide for those who manage or aspire to manage a marketing function at board level. Contains practical advice, ideas, arguments, tools and strategies to enhance the profitable growth and value of your organisation. Covers the marketing technical and management aspects of the role.Publisher: The Marketing Directors LtdAuthor(s): Guy TomlinsonIllustration(s): 92 figures / imagesNumber of pages: 416Collection: The Marketing Directors HandbookPublication date: 2008Dimensions: 181 x 248 x 30Cover type: Hardback

Preț:

324.89 ^RON

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Alte detalii:

Vânzător: Elefant.ro
Brand: The Marketing Directors Ltd