The Oxford Handbook of International Business Strategy, Hardback - ***

Detalii:

Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This Handbook explores how classic principles of international competitive strategy are transformed in todays markets and provides suggestions on how firms can develop effective strategies to respond to these transformations.Publisher: Oxford University PressNumber of pages: 528Collection: Oxford HandbooksPublication date: 2021Dimensions: 180 x 254 x 38Cover type: HardbackEditor(s): Alain (Professor of International Business and the McCaig Chair in Management, Professor of International Business and the McCaig Chair in Management, University of Calgary) Verbeke

Preț:

1,082.99 ^RON

---

Alte detalii:

Vânzător: Elefant.ro
Brand: Oxford University Press