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Descriere Scientific Advertising - Claude Hopkins
\n \nThis Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business\n
Detalii
- Brand
- Merchant Books
- Categorie
- ENSTK
- EAN / GTIN
- 9781603868044
- Magazine
- 1
- Disponibilitate
- in stock
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