The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences - David A. Yovanno

Descriere The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences - David A. Yovanno

David A. Yovanno is the CEO of impact.com, the global standard partnership management platform that makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. Dave and impact.com have been pioneers in establishing partnerships as a third channel for scalable and resilient revenue growth alongside sales and marketing. Dave has provided strategic leadership to SaaS companies in the technology vertical for more than two decades, serving previously as CEO of Marin Software, a San Francisco-based global leader in paid search SaaS technology; as president, technology solutions of Conversant, a diversified marketing services company; and as CEO of Gigya, a customer identity management platform. He has also served on the board of the Interactive Advertising Bureau and as a lieutenant and CIO in the United States Navy.

Detalii

Brand

Wiley

Categorie

ENSTK

EAN / GTIN

9781119819707

Magazine

1

Disponibilitate

in stock