Legacy Sport: How to Win at the Business of Sport in the Age of Social Good - Neill Duffy

Descriere Legacy Sport: How to Win at the Business of Sport in the Age of Social Good - Neill Duffy

\n \nThere's a revolution underway across the world of business. It's being driven by people who want to work for, buy from, invest in, and advocate for organizations that stand for something more than just profits. It is becoming more and more clear that organizations need to embrace the idea that you can do good while doing well. \n \n \n\n \nThe business of sport is not immune to this trend. Whether you are operating a sports brand, property, athlete(s), or nonprofit, you can choose to either embrace this new reality and succeed, or you can avoid it and become irrelevant. \n \n \n\n \nWhich do you choose? \n \n \n\n \nWritten for aspiring and active executives working in the business of sports, Legacy Sport is an accessible and informative guide to helping you navigate this new business world while teaching you how to execute strategies that could make your organization thrive while making a positive difference in the world - socially and/or environmentally.\n \n \n\n

Detalii

Brand

Sunbury Press, Inc.

Categorie

ENSTK

EAN / GTIN

9781620064030

Magazine

1

Disponibilitate

in stock