Be Data Driven: How Organizations Can Harness the Power of Data - Jordan Morrow

Descriere Be Data Driven: How Organizations Can Harness the Power of Data - Jordan Morrow

\n \nMake any team or business data driven with this practical guide to overcoming common challenges and creating a data culture. \n \nBusinesses are increasingly focusing on their data and analytics strategy, but a data-driven culture grounded in evidence-based decision making can be difficult to achieve. Be Data Driven outlines a step-by-step roadmap to building a data-driven organization or team, beginning with deciding on outcomes and a strategy before moving onto investing in technology and upskilling where necessary. \n \nThis practical guide explains what it means to be a data-driven organization and explores which technologies are advancing data and analytics. Crucially, it also examines the most common challenges to becoming data driven, from a foundational skills gap to issues with leadership and strategy and the impact of organizational culture. With case studies of businesses who have successfully used data, Be Data Driven shows managers, leaders and data professionals how to address hurdles, encourage a data culture and become truly data driven.\n

Detalii

Brand

KOGAN PAGE

Categorie

ENSTK

EAN / GTIN

9781398606128

Magazine

1

Disponibilitate

in stock