Retail 101: The Guide to Managing and Marketing Your Retail Business - Nicole Reyhle

Descriere Retail 101: The Guide to Managing and Marketing Your Retail Business - Nicole Reyhle

\nYOU CAN COMPETE WITH THE BIG-BOX STORES! \nWhether you're a seasoned merchant or retail newbie, Retail 101 is the guide you need to successfully manage, market, and grow your retail business, brick and mortar or online. From two of today's top retail thought leaders, Retail 101 serves both as a strategic planning guide and as a hands-on practical reference that answers your critical questions along the way.\n \nThe ultimate how-to guide for independent retailers. Each chapter addresses a vital ingredient for retail success, including helpful ideas, useful lists, and action guides. -- Ted Teele, Chief Executive Officer, SnapRetail\n \nWhile small retailers may feel like an endangered species, those who read this practical guidebook to retail survival will come away confident that they have unique assets they can turn into sustainable profits. -- Molly Love Rogers, President and CEO of Internet Retailer\n \nIf you've ever felt alone or frustrated building your business, read this book today! -- Joe Abraham, founder of BOSI Global, author of Entrepreneurial DNA\n

Detalii

Brand

Mcgraw-hill Companies

Categorie

ENSTK

EAN / GTIN

9780071840149

Magazine

1

Disponibilitate

in stock