Createspace Independent Publishing Platform · ENSTK

Storyategy: Unlock the power of your brand with a story based branding strategy - Matt Davies

Name: Storyategy: Unlock the power of your brand with a story based branding strategy - Matt Davies
Brand: Createspace Independent Publishing Platform
SKU: 4cb1286d-64b9-476c-bcf3-1e5471f92da0:33204416
Price: 104.55 RON
Availability: InStock

EAN: 9781717148629

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Descriere Storyategy: Unlock the power of your brand with a story based branding strategy - Matt Davies

Does your business need to stand out? Are you fed up with price wars and want to build a brand that you can charge more for? Begin your brand transformation today with Storyategy. Meaning matters. It's why consumers buy from brands. Successful brands mean something and can communicate that meaning effectively. How do you create meaning for your brand? Through the power of stories. Storyategy describes a six step process which will help you to unlock the power of your brand with a story-based branding strategy. This book contains powerful ideas on how to discover, define and live a brand story.