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Descriere Brand Licensing for Dummies - Steven Ekstract
\nSteven Ekstract co-founded License!, a leading business publication and news source for the global consumer products licensing industry. He is also Founder and Organizer of NYC Summit: The Business of Brand Licensing--an annual conference for global licensing industry executives. Ekstract also writes a regular column for License Global. \n \nStu Seltzer is the president of Seltzer Licensing Group, a leading global agency (SeltzerLicensing.com). He is a member of the Licensing International Hall of Fame (Class of 2024) and has taught Brand Licensing at New York University for over 20 years.\n
Detalii
- Brand
- For Dummies
- Categorie
- ENSTK
- EAN / GTIN
- 9781394290178
- Magazine
- 1
- Disponibilitate
- in stock
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