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Descriere Competitive Strategy For Dummies - Richard Pettinger
Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.
Detalii
- Brand
- John Wiley & Sons Inc
- Categorie
- ENSTK
- EAN / GTIN
- 9780470779309
- Magazine
- 1
- Disponibilitate
- in stock
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